KILN
— a design practice.
For solo and creative business owners who don’t know where to put their effort.
Work I’ve finished.
Two client sites, this site, and the studies its look came from.
002Jolly Steel Company
Structural steel since 2009, and the first website to go with it.
003The Village SLC
A pediatric practice, off WordPress.com and onto thirteen routes of its own.Halftone & dither studies
Five screens, one ink, and four findings that survived.THREE OFFERS · SCOPE AND FEE AGREED IN WRITING FIRST
Where to start, and what I offer.
Most owners I meet are good at the work and spread thin: a website, a newsletter, social media, and none of it bringing clients. I find the real problem, you choose the route that fits, and I build the base for it. You stay involved at every step. What each step includes is set out in full.
One case, told in full: a physical therapist with a new site and basic SEO had two inquiries come through Google in the first two weeks. Read the full project →
THE PRACTICE
How working with me goes.
Every piece, start to finish, one pair of hands.
- 01
The note
You write; I answer within a day.
- 02
The problem
I find what is actually in the way.
- 03
The route
You choose where the effort goes, with me.
- 04
The base
Built with you involved at every step.

KILN is one person.
Hank: judgment first, build second.
One pair of hands, start to finish.
Irvine, California.
Taking work now.
Say what you make and what's not working. Answered personally, within a day.
I write about this each week on Substack. Subscribe free →